![]() Post often so they can understand what you sell. Followers will not likely see all of your videos. Use trending sounds and entertaining ways to show off your products. TikTok user shares an inside look at her home office, below. Whether it’s a home office, an external workspace with employees, or a “day in the life” where you record your tasks, people love going behind the scenes. Give your audience an exclusive glimpse of where the magic happens. However, post non-promotional videos, too, so your audience doesn’t get saturated with product pitches. Have an ongoing sale? A new promotion? Something was out of stock but just came back in? Let your audience know. TikTok user shares the journey of growing her online boutique, below. TikTok is filled with inspirational videos of how everyday people built their dream business. It connects with the questioner and provides social proof that your product is in demand, which helps sell more.įashion designer and user below, answers a question on video. The trend is to include the text of the user’s question on the video. Create a video asking followers to send questions. This can help you appear approachable and likable, which never hurts sales, especially on a social platform.Īnswer FAQs. Have a small team behind you? Introduce them, too. Let your followers see who’s behind the scenes. Show them how to use your product, even if it’s as simple as how you wear a scarf you’re selling. Something that seems easy and familiar to your business can be foreign to shoppers. When people see that a $200 order can mean a new baseball outfit for the owner’s child, it builds heart and community. A good way to do this is to show what a purchase means to you and how it impacts your life. It’s more than acceptable to ask your audience to shop small. User packages an order, below, for another TikToker.Įncourage viewers to shop your small business. Tag in the video the TikTok user who will receive it. Film how you package an order and what goes inside. TikTok user creatively shows a line of orders, below, for her small business. There’s something satisfying about seeing orders come in and packages going out. The audience doesn’t care if you’re in a huge warehouse or at home. Showing a business’s orders piling up has become a TikTok trend. Here are 11 ideas for all types of merchants. There are many types of videos to attract leads without dancing on camera. Now you’re wondering what content to create for your ecommerce business. You’ve downloaded TikTok and browsed the videos.
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